Imagination in Animation

Established in 2005, Animation Mentor is the original online animation school. With mentors from Pixar, Disney, Industrial Light & Magic, and many other major studios, students learn animation directly from the pros.

PROJECT OVERVIEW

Project Type:
Creative Online Advertising

Client Brief:
Create an ad campaign series that will target individuals who are interested in learning 3D animation and have access to a computer and internet connection. The age range is 18-35 years old.

Tools Used:
Adobe Photoshop • Illustrator
Summary:
I created engaging and effective online ads that encouraged people to sign up for online 3D animation classes. Project started in 2022 – current.

Driving ROI with Eye Catching Ad Design

Using my expertise in digital marketing, I developed eye-catching ad copy and visuals that highlighted the benefits of Animation Mentor’s courses and encouraged aspiring animators to take the next step in their careers.
Through careful targeting and optimization, my ads helped increase sign-ups and engagement, ultimately leading to greater success for Animation Mentor’s online education programs. It was a rewarding project that allowed me to combine my passion design and creative problem solving with my skills in digital marketing.

Using HTML5 Ads

HTML5 ads are ads that use HTML5 files created in Google Web Designer to create attention-catching, interactive ads. The success of Animation Mentor’s Google ad campaign can be credited to the impactful implementation of HTML5 ads.

Utilizing advanced multimedia features, the ads seamlessly blended engaging visuals, interactive elements, and dynamic content, captivating the audience and boosting click-through rates. This innovative use of HTML5 showcased its versatility in creating compelling advertising content, resulting in a significant increase in click rates for the Google ad.

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